1. Social Media as a Dialogic Marketing Tool for Nonprofit Organizations: A Case Study on the Penn State IFC/Panhellenic Dance Marathon (THON) Open Access Author: Bonsell, Kelsey Elizabeth Title: Social Media as a Dialogic Marketing Tool for Nonprofit Organizations: A Case Study on the Penn State IFC/Panhellenic Dance Marathon (THON) Area of Honors: Advertising/Public Relations Keywords: NonprofitSocial MediaFacebookTwitterTHONPenn StateDance MarathonMarketingDialogicCommunicationBonsell File: Download Bonsell_Kelsey_SocialMediaAsADialogicMarketingTool.pdf Thesis Supervisors: Dr. George Anghelcev, Thesis SupervisorDr. Susan Mary Strohm, Thesis Honors Advisor
2. Universities in Crisis: How Crisis Communications Affect Marketing Implications Open Access Author: Weakland, Devin Haley Title: Universities in Crisis: How Crisis Communications Affect Marketing Implications Area of Honors: Marketing Keywords: crisis communications managementmarketingsocial mediaPenn State File: Download Devin_Weakland_-_Final_Undergraduate_Thesis_-_Spring_2013.pdf Thesis Supervisors: Margaret Grace Meloy, Thesis SupervisorLisa Elizabeth Bolton, Thesis Honors Advisor
3. The Rhetorical Situation and Penn State: Apologies, Emotions, and the Call for Unity Open Access Author: Alt, Rebecca Anne Title: The Rhetorical Situation and Penn State: Apologies, Emotions, and the Call for Unity Area of Honors: Communication Arts and Sciences Keywords: rhetoricrhetorical situationPenn StateSandusky Scandal File: Download Alt_THESIS_Final.pdf Thesis Supervisors: Jeremy Engels, Thesis SupervisorLori Ann Bedell, Thesis Honors Advisor
4. ClassroomsUnlocked: A software prototype for searching classroom availability in the Information Sciences and Technology Building Open Access Author: Dodge, Benjamin Tyler Title: ClassroomsUnlocked: A software prototype for searching classroom availability in the Information Sciences and Technology Building Area of Honors: Information Sciences and Technology Keywords: ClassroomsUnlockedsoftwareprototypeclassroom availabilityIST BuildingPenn Statespatiotemporal File: Download dodge_benjamin_classroomsunlockedasoftwareprototype.pdf Thesis Supervisors: Guoray Cai, Thesis SupervisorXiaolong Zhang, Thesis Honors Advisor