1. Advertising Techniques in McCall's Magazine: Then and Now Open Access Author: Hayes, Taylor Title: Advertising Techniques in McCall's Magazine: Then and Now Area of Honors: English Keywords: McCall's MagazineAdvertising1920sCosmopolitan Magazine File: Download Final_Schreyer_Thesis-Hayes.pdf Thesis Supervisors: Mark Stewart Morrisson, Thesis SupervisorChristopher Gervais Reed, Thesis Honors Advisor