1. Hip Hop Activism: A Case Study Examination of Brand Authenticity Open Access Author: Jean-Noel, Kaitlin Title: Hip Hop Activism: A Case Study Examination of Brand Authenticity Area of Honors: Advertising/Public Relations Keywords: authenticityhip hopactivismpublic relationscelebritysocial issuessocial mediaadvocacy File: Download kjeannoel_finalthesis.pdf Thesis Supervisors: Stephanie Madden, Thesis SupervisorFuyuan Shen, Thesis Honors AdvisorMatthew Jackson, Faculty Reader