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Start Over Thesis Supervisor Dr. Ronald Walker Thesis Supervisor Erdener Kaynak Keyword Advertising Keyword Malaysia Keyword Malaysia Keyword United States Access Level open_access

1. The Similarities and Differences of Cultural Values in Television Advertising: A Comparison of Malaysia and the United States

open_access
Open Access
Author:
Abu Bakar, Nabilah Husna
Title:
The Similarities and Differences of Cultural Values in Television Advertising: A Comparison of Malaysia and the United States
Area of Honors:
Marketing
Keywords:
Marketing
Global Marketing
Cultural Values
Advertising
Malaysia
United States
File:
Download Final_Submission_Thesis_-_Nabilah_Abu_Bakar.pdf
Thesis Supervisors:
Zinaida Taran, Thesis Supervisor
Dr. Ronald Walker, Thesis Honors Advisor
Erdener Kaynak, Faculty Reader

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