eHT Explore

Start Over Thesis Supervisor Dr. Susan Mary Strohm Keyword Web 2.0

1. EFFECTS OF WEB 2.0 VERSUS WEB 1.0 AFFORDANCES ON CONSUMER PERCEPTIONS OF A COMPANY

open_access

Open Access

Author:: Smith, Lindsay Ann
Title:: EFFECTS OF WEB 2.0 VERSUS WEB 1.0 AFFORDANCES ON CONSUMER PERCEPTIONS OF A COMPANY
Area of Honors:: Advertising/Public Relations
Keywords:: Media Effects
Web 2.0
Social Media Marketing
Affordances
File:: Download LSmith_THESIS_FINAL.pdf
Thesis Supervisors:: S. Shyam Sundar, Thesis Supervisor
S. Shyam Sundar, Thesis Supervisor
Dr. Susan Mary Strohm, Thesis Honors Advisor

2. Case Study: The Social Media Use of Travel Bloggers

open_access

Open Access

Author:: Imming, Brad Tyler
Title:: Case Study: The Social Media Use of Travel Bloggers
Area of Honors:: Telecommunications
Keywords:: blog
travel blog
social media
case study
Web 2.0
File:: Download Imming_Brad_TheSocialMediaUseOfTravelBloggers.pdf
Thesis Supervisors:: Matthew Jackson, Thesis Supervisor
Dr. Susan Mary Strohm, Thesis Honors Advisor