1. A Content Analysis: The Marketing And Advertising Of The Breast Cancer Movement Open Access Author: Fitzgerald, Caroline Catherine Title: A Content Analysis: The Marketing And Advertising Of The Breast Cancer Movement Area of Honors: Women's Studies Keywords: Breast CancerAdvertisingMarketingWomenPink Ribbon File: Download Fitzgerald_Caroline_AContentAnalysisBreastCancerMovement.pdf Thesis Supervisors: Carolyn Elizabeth Sachs, Thesis SupervisorCarolyn Elizabeth Sachs, Thesis Honors AdvisorMindy L Boffemmyer, Faculty Reader