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3. Effective Social Media Campaigns: Using Style and Substance to Shift Consumers into More Rigorous Processing Routes

open_access
Open Access
Author:
Wertheim, Erica Marni
Title:
Effective Social Media Campaigns: Using Style and Substance to Shift Consumers into More Rigorous Processing Routes
Area of Honors:
Marketing
Keywords:
Central route processing
systematic processing
peripheral route processing
social media
brand attitude
Facebook
Twitter
File:
Download Erica_Wertheim_Thesis_FINAL.pdf
Thesis Supervisors:
Margaret Grace Meloy, Thesis Supervisor
Lisa Elizabeth Bolton, Thesis Honors Advisor

5. Using Supervised Learning To Identify Descriptions Of Personal Experiences Related To Chronic Disease On Social Media

open_access
Open Access
Author:
Murphy, William P
Title:
Using Supervised Learning To Identify Descriptions Of Personal Experiences Related To Chronic Disease On Social Media
Area of Honors:
Information Sciences and Technology
Keywords:
machine learning
sentiment analysis
data mining
social media
twitter
supervised learning
File:
Download shc_thesis.pdf
Thesis Supervisors:
John Yen, Thesis Supervisor
Lisa Firing Lenze, Thesis Honors Advisor

6. Factors Influencing Responses to Health Behavior Change Posts on Social Media

open_access
Open Access
Author:
Reno, Corbin Franklin
Title:
Factors Influencing Responses to Health Behavior Change Posts on Social Media
Area of Honors:
Information Sciences and Technology
Keywords:
social media
social support
Facebook
theory of planned behavior
social networks
audience response
health behavior change
File:
Download 1-Factors_Influencing_Responses_to_Health_Behavior_Change_Posts_on_Social_Media.pdf
Thesis Supervisors:
Erika S Poole, Thesis Supervisor
Irene Johnston Petrick, Thesis Honors Advisor

7. Facebook And Twitter And Instragram, Oh My: The Effect Of Social Media On Humanitarian Organizations

open_access
Open Access
Author:
Boothe, Savannah Kay
Title:
Facebook And Twitter And Instragram, Oh My: The Effect Of Social Media On Humanitarian Organizations
Area of Honors:
Security and Risk Analysis
Keywords:
security and risk analysis
information sciences and technology
social media
humanitarian organizations
File:
Download Boothe.Savannah_SHC_Undergraduate_Thesis.pdf
Thesis Supervisors:
Andrea H Tapia, Thesis Supervisor
Donald Richard Shemanski, Thesis Honors Advisor

8. A comparison of Facebook friendship quality between college-aged individuals with and without Autism Spectrum Disorder

open_access
Open Access
Author:
Lebold, Samantha Anne
Title:
A comparison of Facebook friendship quality between college-aged individuals with and without Autism Spectrum Disorder
Area of Honors:
Communication Sciences and Disorders
Keywords:
Facebook
friendships
ASD
Autism Spectrum Disorder
social media
friendship quality
File:
Download Lebold_Samantha_SHC_Undergraduate_Thesis_Spring_2016.pdf
Thesis Supervisors:
Erinn Heer Finke, Thesis Supervisor
Dr. Ingrid Maria Blood, Thesis Honors Advisor