1. The Effect of Consumer Attitudes and Beliefs on Sensory Perception and Liking of Chocolate Milk Open Access Author: Spahn, Rose Title: The Effect of Consumer Attitudes and Beliefs on Sensory Perception and Liking of Chocolate Milk Area of Honors: Food Science Keywords: SensoryFood ScienceChocolate MilkDairy SciencesConsumer Segmentation File: Download RSpahnFinalThesis.pdf Thesis Supervisors: Helene Hopfer, Thesis SupervisorFederico Miguel Harte, Thesis Honors Advisor