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Author:

Shultz, Mark James

Title:

Leisure Style and Attitudes Toward Theatre Attendance

Area of Honors:

Marketing

Keywords:

theatre
arts
theatre marketing
arts marketing
broadway
market research

File:

Download Mark_Shultz_FINAL_Thesis.pdf

Thesis Supervisors:

Jeffrey Michael Kukitz, Thesis Supervisor
Jennifer Chang Coupland, Thesis Honors Advisor

Author:

Chandler, Micah

Title:

Evaluating the survival of transfers from cinema to theater to investigate the impact of previous iterations of a product on demand

Area of Honors:

Economics

Keywords:

broadway
demand
proportional hazards model

File:

Download Thesis_Final.pdf

Thesis Supervisors:

James R. Tybout, Thesis Supervisor
Sung Jae Jun, Thesis Honors Advisor