1. Employing Economic Principles for the Benefit of Entrepreneurs: Assessing Added Value, Willingness to pay, and the Demand for the Keyper Open Access Author: Gershanok, Ezra Title: Employing Economic Principles for the Benefit of Entrepreneurs: Assessing Added Value, Willingness to pay, and the Demand for the Keyper Area of Honors: Economics Keywords: EzraGershanokKeyperEconomicswillingness to payconvenienceentrepreneurshipentrepreneurs File: Download Gershanok__Ezra_Final_Thesis_Updated.pdf Thesis Supervisors: Jadrian Wooten, Thesis SupervisorJames R. Tybout, Thesis Honors Advisor
2. The Ethics of Consumer Purchasing Habits: Does Corporate Social Irresponsibility Outweigh Convenience? Open Access Author: Bleehash, Emily Title: The Ethics of Consumer Purchasing Habits: Does Corporate Social Irresponsibility Outweigh Convenience? Area of Honors: Marketing Keywords: corporate social responsibilitycorporate social irresponsibilitymarketingconvenienceshippingconsumer perceptionspurchase intentions File: Download Bleehash_Thesis_Final_DONE.pdf Thesis Supervisors: Karen Page Winterich, Thesis SupervisorJennifer Chang Coupland, Thesis Honors Advisor
