1. Universities in Crisis: How Crisis Communications Affect Marketing Implications Open Access Author: Weakland, Devin Haley Title: Universities in Crisis: How Crisis Communications Affect Marketing Implications Area of Honors: Marketing Keywords: crisis communications managementmarketingsocial mediaPenn State File: Download Devin_Weakland_-_Final_Undergraduate_Thesis_-_Spring_2013.pdf Thesis Supervisors: Margaret Grace Meloy, Thesis SupervisorLisa Elizabeth Bolton, Thesis Honors Advisor