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Author:

Kretzer, Kelsey Marie

Title:

Food and Beverage Social Media Effectiveness in the Millennial Age

Area of Honors:

Advertising/Public Relations

Keywords:

social media
food and beverage
engagement
millennials
facebook
instagram
twitter
foodies

File:

Download Kelsey_Kretzer.pdf

Thesis Supervisors:

Francis Erin Dardis, Thesis Supervisor
Francis Erin Dardis, Thesis Honors Advisor
Ken E Yednock, Faculty Reader