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Start Over Area of Honors Advertising/Public Relations Year 2015 Thesis Supervisor Francis Erin Dardis Author Last Name Ullmann

1. Direct-to-consumer Pharmaceutical Print Advertising's Effect on Mood

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Author:: Ullmann, Emily J
Title:: Direct-to-consumer Pharmaceutical Print Advertising's Effect on Mood
Area of Honors:: Advertising/Public Relations
Keywords:: DTC – Direct-to-Consumer DTCPA – Direct-to-Consumer Pharmaceutic
File:: Download Ullmann_Thesis_Final_2015.pdf
Thesis Supervisors:: Francis Erin Dardis, Thesis Supervisor
Dr. Susan Mary Strohm, Thesis Honors Advisor