1. Social Media as a Dialogic Marketing Tool for Nonprofit Organizations: A Case Study on the Penn State IFC/Panhellenic Dance Marathon (THON) Open Access Author: Bonsell, Kelsey Elizabeth Title: Social Media as a Dialogic Marketing Tool for Nonprofit Organizations: A Case Study on the Penn State IFC/Panhellenic Dance Marathon (THON) Area of Honors: Advertising/Public Relations Keywords: NonprofitSocial MediaFacebookTwitterTHONPenn StateDance MarathonMarketingDialogicCommunicationBonsell File: Download Bonsell_Kelsey_SocialMediaAsADialogicMarketingTool.pdf Thesis Supervisors: Dr. George Anghelcev, Thesis SupervisorDr. Susan Mary Strohm, Honors Advisor
2. Lessons from Alumni: Public Relations Education and Curriculum Open Access Author: Till, Jacqueline Mary Title: Lessons from Alumni: Public Relations Education and Curriculum Area of Honors: Advertising/Public Relations Keywords: PR educationPR curriculumPR industryPenn Statepublic relationsinterview File: Download Jacqueline_Till_Thesis.pdf Thesis Supervisors: Colleen Connolly-Ahern, Thesis SupervisorDr. Susan Mary Strohm, Honors Advisor