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Start Over Area of Honors Advertising/Public Relations Degree B A Year 2016 Keyword Victoria's Secret

1. Examining How Female Bodies in Advertising Impact Women's Body Esteem and Their Attitudes Toward Brand

open_access
Open Access
Author:
Park, Joo Hee
Title:
Examining How Female Bodies in Advertising Impact Women's Body Esteem and Their Attitudes Toward Brand
Area of Honors:
Advertising/Public Relations
Keywords:
Advertising
Aerie
Victoria's Secret
Body Image
Body Esteem
Brand Attitude
Purchase Intent
File:
Download Esther_Joo_Hee_Park_Honors_Thesis_Final.pdf
Thesis Supervisors:
Michel M Haigh, Thesis Supervisor
Dr. Susan Mary Strohm, Thesis Honors Advisor

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