1. How Where We Speak Affects What We Say: A Study Of Online Personalities and Social Media Open Access Author: Tarriff, Ashley Lauren Title: How Where We Speak Affects What We Say: A Study Of Online Personalities and Social Media Area of Honors: Marketing Keywords: PersonalitiesSocial MediaFacebookTwitterInstagramOnline PersonalitiesCattell16 Personality FactorsMarketing File: Download FinalThesisTarriff.pdf Thesis Supervisors: Jennifer Chang Coupland, Thesis SupervisorLisa Elizabeth Bolton, Faculty ReaderJennifer Chang Coupland, Thesis Honors Advisor
2. A Game of Presence, Complexity, and Money: An Analysis of Professional Soccer Players’ Twitter Use During the 2014 FIFA World Cup Open Access Author: Mavrakis, Konstantinos Title: A Game of Presence, Complexity, and Money: An Analysis of Professional Soccer Players’ Twitter Use During the 2014 FIFA World Cup Area of Honors: Letters, Arts, and Sciences (Abington) Keywords: BrandingIdentitySoccerSocial MediaTwitter File: Download Mavrakis_Konstantinos_A_Game_of_Presence_Complexity_and_Money-_An_Analysis_of_Professional_Soccer_Players_Twitter_Use_During_the_2014_FIFA_World_Cup_.pdf Thesis Supervisors: Ross S Brinkert, Thesis SupervisorLisa Volk Chewning, Thesis Honors Advisor
3. The Influence of Influencers: How Twitter Groups Affect Company Performance Open Access Author: Scott, Ryan Title: The Influence of Influencers: How Twitter Groups Affect Company Performance Area of Honors: Management Information Systems (Behrend) Keywords: Social MediaInfluencer MarketingTwitterSentimentStockCompany Financial PerformanceGoogle Trends File: Download Scott_Ryan_The_Influence_of_Influencers_-_How_Twitter_Groups_Affect_Company_Performance.pdf Thesis Supervisors: Babajide James Osatuyi, Thesis SupervisorMatthew Swinarski, Thesis Honors Advisor
