1. Effective Social Media Campaigns: Using Style and Substance to Shift Consumers into More Rigorous Processing Routes Open Access Author: Wertheim, Erica Marni Title: Effective Social Media Campaigns: Using Style and Substance to Shift Consumers into More Rigorous Processing Routes Area of Honors: Marketing Keywords: Central route processingsystematic processingperipheral route processingsocial mediabrand attitudeFacebookTwitter File: Download Erica_Wertheim_Thesis_FINAL.pdf Thesis Supervisors: Margaret Grace Meloy, Thesis SupervisorLisa Elizabeth Bolton, Thesis Honors Advisor
2. Factors Influencing Responses to Health Behavior Change Posts on Social Media Open Access Author: Reno, Corbin Franklin Title: Factors Influencing Responses to Health Behavior Change Posts on Social Media Area of Honors: Information Sciences and Technology Keywords: social mediasocial supportFacebooktheory of planned behaviorsocial networksaudience responsehealth behavior change File: Download 1-Factors_Influencing_Responses_to_Health_Behavior_Change_Posts_on_Social_Media.pdf Thesis Supervisors: Erika S Poole, Thesis SupervisorIrene Johnston Petrick, Thesis Honors Advisor
3. A comparison of Facebook friendship quality between college-aged individuals with and without Autism Spectrum Disorder Open Access Author: Lebold, Samantha Anne Title: A comparison of Facebook friendship quality between college-aged individuals with and without Autism Spectrum Disorder Area of Honors: Communication Sciences and Disorders Keywords: FacebookfriendshipsASDAutism Spectrum Disordersocial mediafriendship quality File: Download Lebold_Samantha_SHC_Undergraduate_Thesis_Spring_2016.pdf Thesis Supervisors: Erinn Heer Finke, Thesis SupervisorDr. Ingrid Maria Blood, Thesis Honors Advisor
