1. EFFICIENCY AND THE EFFECTS OF TECHNOLOGY IN THE AUTOMOTIVE MARKETPLACE Open Access Author: Webb, Chase Daniel Title: EFFICIENCY AND THE EFFECTS OF TECHNOLOGY IN THE AUTOMOTIVE MARKETPLACE Area of Honors: Finance Keywords: efficiencyautomotivecar dealermarket efficiencyauction File: Download Webb__Chase_Final_Thesis_Submission.pdf Thesis Supervisors: Dr. Brian Spangler Davis, Thesis SupervisorDr. Brian Spangler Davis, Honors AdvisorMatthew Todd Lange Gustafson, Faculty Reader