1. Social Media In A Crisis: Mitigating Brand Image Open Access Author: Giacobello, Dana Michelle Title: Social Media In A Crisis: Mitigating Brand Image Area of Honors: Advertising/Public Relations Keywords: public relationsbrand imagesocial mediacrisis communications File: Download Giacobello_Thesis.pdf Thesis Supervisors: Steve Manuel, Thesis SupervisorDr. Susan Mary Strohm, Thesis Honors Advisor
2. Chasing The Narrative: An Analysis of Penn State's Actions During the Sandusky Scandal Open Access Author: Catena, Olivia Title: Chasing The Narrative: An Analysis of Penn State's Actions During the Sandusky Scandal Area of Honors: Advertising/Public Relations Keywords: sportscrisis communicationsBig Tenscandals File: Download Catena_Olivia_ChasingTheNarrative.pdf Thesis Supervisors: John R Affleck, Thesis SupervisorAnn Marie Major, Thesis Honors Advisor
