1. AIRLINE MERGER WAVES IN THE UNITED STATES: IS A MERGER BETWEEN AMERICAN AIRLINES AND US AIRWAYS POSSIBLE? Open Access Author: Chao, Lap Chi Adriano Title: AIRLINE MERGER WAVES IN THE UNITED STATES: IS A MERGER BETWEEN AMERICAN AIRLINES AND US AIRWAYS POSSIBLE? Area of Honors: Supply Chain and Information Systems Keywords: commercial airlinesmergeracquisitionalliancemotivationAmerican AirlinesUS Airways File: Download Honors_Thesis_Lap_Chi_Adriano_Chao.pdf Thesis Supervisors: Robert Alexander Novack, Thesis SupervisorDr. Robert Alexander Novack, Thesis SupervisorDr. John C. Spychalski, Thesis Honors Advisor
2. "Developing Sports Fan Avidity for Increased Revenue Generation" Open Access Author: Wendkos, Max S. Title: "Developing Sports Fan Avidity for Increased Revenue Generation" Area of Honors: Marketing Keywords: fan avidityfan developmentsports marketingidentity formationmotivation File: Download Wendkos_Max_-_Developing_Sports_Fan_Avidity_for_Increased_Revenue_Generation.pdf Thesis Supervisors: Johann Baumgartner, Thesis SupervisorJohann Baumgartner, Thesis SupervisorJennifer Chang Coupland, Thesis Honors AdvisorWayne Desarbo, Faculty Reader
