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- Author:
- Krause, Megan Jo
- Title:
- THE RELATIONSHIP BETWEEN AD LIKEABILITY OF THE 2015 SUPER BOWL COMMERCIALS AND GOOGLE SEARCH AND TWEET VOLUME
- Area of Honors:
- Interdisciplinary in Advertising and Public Relations and Information Sciences and Technology
- Keywords:
- super bowl
commercial
ad likeability
google
twitter
- File:
- Download krause-thesis.pdf
- Thesis Supervisors:
- Jim Jansen, Thesis Supervisor
Steve Manuel, Thesis Honors Advisor
Marc Aaron Friedenberg, Thesis Honors Advisor
