1. Strength of Advertisement-song Congruency Versus Song Preference in Television Advertising Open Access Author: Tarullo, Julianne Marie Title: Strength of Advertisement-song Congruency Versus Song Preference in Television Advertising Area of Honors: Advertising/Public Relations Keywords: advertisingtelevision advertisingcongruencymusicsong File: Download Tarullo_Thesis.pdf Thesis Supervisors: Francis Erin Dardis, Thesis SupervisorDr. Susan Mary Strohm, Thesis Honors Advisor
2. Social Media and the Music Industry: Are Artists Able to Act as Their Own Label? Open Access Author: Formichella, Katherine Anne Title: Social Media and the Music Industry: Are Artists Able to Act as Their Own Label? Area of Honors: Advertising/Public Relations Keywords: social mediamusicmusic industrymusicianspromotion File: Download Formichella__Kate_PR_Thesis.pdf Thesis Supervisors: Gregory J Woodman, Thesis SupervisorSteve Manuel, Thesis Honors Advisor