1. Evaluating The Effectiveness Of Corporate Sponsorships At A Minor League Baseball Park Open Access Author: Moore, Christopher Lawerence Title: Evaluating The Effectiveness Of Corporate Sponsorships At A Minor League Baseball Park Area of Honors: Recreation and Park Management Keywords: corporate sponsorshipsgoodwillfan involvementattitudes toward the propertyattitudes toward the sponsorconsumer behaviorpurchase intentionsbaseballsport File: Download 1-Moore_Christopher_TheEffectivenenessofSponsorships.pdf Thesis Supervisors: Dr. Andrew Justin Mowen, Thesis SupervisorDr. Andrew Justin Mowen, Thesis Honors AdvisorBenjamin Daniel Hickerson, Faculty Reader
