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Author:

Mckay, Brian Tyler

Title:

The NFL and Concussions

Area of Honors:

Communication (Behrend)

Keywords:

football
NFL
concussions

File:

Download McKay_Thesis.pdf

Thesis Supervisors:

Inkyu Kang, Thesis Supervisor
Rodney L Troester, Thesis Honors Advisor

Author:

Schlichtig, David

Title:

Assessing the Feasibility of NFL Sports Betting as an Alternative Investment Strategy Through Predictive Analytics

Area of Honors:

Finance

Keywords:

sports
sports betting
sports gambling
betting
gambling
predictive analytics
probit modeling
probit regression
arbitrage
financial returns
standardized returns
investment
investment strategy
NFL
football
efficient markets
market inefficiency
financial assets
asset class
odds
moneyline
statistics
sports analytics

File:

Download Schlichtig_FinalThesis.pdf

Thesis Supervisors:

Samuel Burton Bonsall, IV, Thesis Supervisor
Brian Spangler Davis, Thesis Honors Advisor

Author:

Tague, Kathryn

Title:

B*tch Better Have My Money: The Artist Brand Impact of the Super Bowl Halftime Show

Area of Honors:

Advertising/Public Relations

Keywords:

public relations
football
brand
pop culture
brand strategy
NFL
National Football League
The Super Bowl
Super Bowl
The Super Bowl Halftime Show
Rihanna

File:

Download Kathryn_Tague___Schreyer_Honors_College_Thesis.pdf

Thesis Supervisors:

John R Affleck, Thesis Supervisor
Denise Sevick Bortree, Thesis Honors Advisor